London’s air is dangerously polluted. It’s harming everyone, but its children that it affects the most.

So to tackle this, Transport for London introduced the Ultra Low Emission Zone. Launched with a film featuring a cover of The Hollies’ ‘The Air that I Breathe’ sung by the London Youth Choir, paired with a series of photographs featuring kids from the most affected London boroughs.

 
 
 
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Directors Chris Barrett and Luke Taylor

Photographer Spencer Murphy

Creatives Matt Holmes and Abi Williams